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We prioritize 15,000 years of evolutionary biology over 70 years of industrial convenience. Welcome to the post-kibble era.
Clinical data proving the benefits of raw feeding. Key findings include an 81% reduction in inflammatory markers and a complete metabolic shift away from insulin resistance. Raw fed dogs show lower triglycerides and higher ketone bodies compared to kibble fed dogs.
The University of Helsinki's DogRisk study identified that dogs fed a processed kibble diet had drastically higher levels of Homocysteineβa key marker for inflammation and chronic disease.
Switching to a raw diet dropped these markers by 81%, effectively "cooling" the metabolic system and resetting gene expression related to immunity.
Study: 46 Staffordshire Bull Terriers
Researchers tracked 46 Staffordshire Bull Terriers for an average of 4.5 months, comparing those on high-carb kibble to those on a low-carb, high-fat raw diet. The results revealed a complete metabolic inversion.
Raw-fed dogs showed a significantly lower triglycerideβglucose (TyG) index, reversing insulin resistance markers common in kibble-fed dogs.
Raw-fed dogs had significantly higher ketone bodies, proving their metabolism shifted to burning fat for efficient energy rather than inflammatory sugars.
Reduced cholesterol, triglycerides, and lower glucagon levels were observed across the raw-fed group.
*Normalized data points representing statistical significance trends from the study.
CITE: Moore, R. et al. (2025). Targeted Metabolomics in Staffordshire Bull Terriers. University of Helsinki.
We don't just sell dog food. We actively reject the industrial compromises that have normalized chronic disease in canines.
FDA / AAFCO COMPLIANT KIBBLE
RAW & PAW BIOLOGICAL MODEL